Senior Manager, eCommerce
Location: Stamford, CT (In-office with option to work from home on Friday)
Reports to: Director of Marketing
We are searching for a Senior Manager, eCommerce to execute end-to-end eCommerce and digital strategy for our DTC website, on DoorDash, and other online retailers. We are seeking a tech-savvy, results-driven leader to spearhead our eCommerce campaigns to drive revenue growth, optimize performance, and enhance the customer experience.
Key Responsibilities:
• Lead digital ad campaigns, ensuring budget allocation and ROI tracking in partnership
with the Director of Marketing.
• Collaborate with leadership to define short- and long-term goals, establishing KPIs to
track performance.
• Oversee the eCommerce ecosystem, ensuring the website is updated with accurate logos,
images, content, deals, and promotions.
• Manage and optimize ad spend, making strategic decisions on agency partnerships and
marketing investments.
• Develop and execute a DTC growth strategy, including promotional campaigns, deal
structuring (e.g., BOGO offers), and competitive analysis.
• Leverage Shopify and Salsify to streamline product listings and updates.
• Analyze sales data, flag trends, and provided detailed reports on performance,
conversions, and optimizations.
• Aggregate and manage products across multiple platforms (Shopify, Airgoods, Faire,
DoorDash) and integrate advertising efforts.
• Implement SEO, retargeting, and social media strategies to improve brand visibility and
engagement.
• Ensure compliance with evolving regulations, working closely with legal and government
relations to navigate market expansion.
• Monitor industry trends and competitive brands to stay ahead in the marketplace.
• Work cross-functionally with marketing to create, test, and deploy digital assets.
Qualifications & Skills:
-6+ years of experience in eCommerce, preferably in the CPG, beverage/alcohol, or regulated
industries.
-Strong analytical skills with the ability to interpret and report data to drive actionable insights.-Hands-on execution experience in eCommerce operations, digital marketing, and content
management.
-Proficiency in Shopify, Salsify, Meta, Yotpo, and Microsoft Office Suite.
-Deep knowledge of SEO, SEM, and social media marketing best practices.
-Experience managing budgets and optimizing ad spend.
-Ability to communicate complex technical concepts in a simplified manner for cross-functional
teams.
-Entrepreneurial mindset with the ability to scale a growing business.
-Understanding of regulatory compliance in the beverage/alcohol/THC space is a plus.
...prior to hire. Strong commitment to safety, efficiency, and teamwork . Benefits & Growth at TATE FAB We dont just hire welders; we invest in craftsmen. Professional Development: Corporate membership to the American Welding Society (AWS) access to resources...
...Crop Farm Equipment Operator (5915) Location: South Dakota JobNumber: 5915 Full-time field equipment operator position open immediately on a 3000 acre grain farm and custom harvest business in Central South Dakota. MUST have at least six months experience. Duties...
...Irving, TX office Top 3 skills: Looker LookML Google Cloud Required Skills & Qualifications: 10+ years of experience in data analytics, business intelligence, or a related field. Strong expertise in Looker (LookML, dashboard creation, data modeling)....
...Job Description \n \n \n Summary: \n\n WMCHealth Network is seeking a Nurse Practitioner for our Hematology /Oncology Department.This provider will provide a broad range service for oncology and hematology patients and oversee the infusion center as well as assist...
...Position Summary: Assists professional nursing staff by performing specific patient care tasks. Education: High school graduate or equivalent. Must be accepted to begin 1st semester or enrolled in 2nd semester in nursing at an accredited college or university...