Part-Time Marketing and Advertising Specialist Job at Hawley, Sand Lake, MI

S0xDMUJCb0FPbDhucjRnM3dtM2dLSGRzZ1E9PQ==
  • Hawley
  • Sand Lake, MI

Job Description

Position Overview: The Marketing and Advertising Specialist will be responsible for developing and implementing strategic marketing campaigns, both online and offline, to enhance our brand visibility and generate leads for our manufacturing products. This role combines creativity, market research, and analytical skills to create engaging content, design targeted advertisements, and drive successful marketing programs. Key Responsibilites: Marketing Strategy: Develop and execute comprehensive marketing plans that align with the company's goals and target audience. Content Creation: Produce compelling content for various marketing channels, including websites, social media, newsletters, brochures, and product catalogs. Advertising Campaigns: Plan, launch, and manage digital and traditional advertising campaigns (Google Ads, social media ads, print, etc.). Branding: Ensure consistent brand messaging across all marketing materials and channels, reinforcing the company's identity and values. Market Research: Analyze market trends, competitor strategies, and customer insights to refine marketing strategies and identify growth opportunities. Lead Generation: Create strategies to generate leads, nurture prospects, and convert them into customers through targeted marketing initiatives. Performance Analysis: Monitor and report on the performance of marketing campaigns using analytics tools, adjusting strategies as needed to optimize results. Qualifications: Experience: 2+ years of experience in marketing, advertising, or related roles is ideal and preferably within the manufacturing or industrial sectors. Skills: Strong knowledge of digital marketing tools (Google Analytics, Google Ads, SEO, SEM, social media platforms, email marketing). Proficiency in content creation and graphic design. Experience in lead generation and funnel management. Strong communication skills (both written and verbal). Analytical mindset with a keen eye for data and performance metrics. Bonus Skills: Experience with video production and marketing. Knowledge of manufacturing processes or products. * * Hawley

Job Tags

Part time,

Similar Jobs

General Dynamics Information Technology

Cyber Security Analyst Tier II Job at General Dynamics Information Technology

 ...Security Job Qualifications: Skills: Cybersecurity, Information Security, Security Operations Certifications: None...  ...Operations Center (SOC) team, in support of the Virginia Information Technology Agency (VITA) , a Cyber Security Analyst (Tier II) will be... 

Hopper

Director, Airline Partnerships (North America) Job at Hopper

About the jobAs Director, Airline Partnerships, you will be responsible for leading a team...  ...ensuring utilization of tools such as SalesforceWork with financial teams on forecast and...  ...on demand through FlexDesk AND Work-from-home stipend.Please ask us about our very generous... 

USA DeBusk

Vacuum Truck Operator Class A & B CDL Job at USA DeBusk

 ...require strength and flexibility of whole body for handling, positioning, moving and manipulating equipment and materials and vacuum truck operations. Responsibilities: Drive and operate efficiently and safely all power equipment, and vehicles in accordance with... 

Taylor Forge Engineered Systems, Inc.

Sales Engineer Job at Taylor Forge Engineered Systems, Inc.

 ...Job Description Job Description Job Summary: Under the general direction of the Commercial Services Director, the Sales Engineer is responsible for sales and developing long-term customer relations. Responsible for client communications, developing, submitting... 

Kirkbride Land and Snow Management LLC

Landscape Maintenance Crew Leader Job at Kirkbride Land and Snow Management LLC

Job Description Job Description Energetic and knowledgeable Landscape Maintenance Crew Leader with a valid drivers license. You will have landscaping knowledge regarding plants and mowing along with ability to work in the snow.