Digital Marketing Manager Job at The Athlete's Foot, Atlanta, GA

TDdtK0R4NExQbFltclk0MndtTGlLM0JwaWc9PQ==
  • The Athlete's Foot
  • Atlanta, GA

Job Description

Overview

We are looking for a mid-level Digital Marketing Manager who will be responsible for developing and implementing effective digital marketing strategies to promote our brand, products, and services. Responsible for leading and executing digital marketing strategies across multiple channels, while supporting global initiatives to enhance brand presence, engagement, and performance in diverse markets. The ideal candidate has direct experience and a proven track record of driving growth through comprehensive and data-driven marketing campaigns.

Responsibilities

Strategic & Brand:

Develop and execute innovative digital marketing strategies to drive The Athlete’s Foot USA brand awareness/consistency, online revenue, customer acquisition, and retention. Collaborate with cross-functional teams to align digital marketing efforts with overall business goals.

Channel Management:

Utilize a variety of digital marketing channels, including but not limited to SEO, SEM, PPC, email/SMS, social media, and display advertising. Manage and optimize campaigns across all channels concurrently to maximize reach and impact.

Content Development:

Develop and maintain a content editorial calendar in-line with marketing strategy and own the content distribution across various channels. Create and implement content distribution plans to reach and engage the target audience with optimizing landing pages and user funnels.

Data Analytics:

Utilize data-driven insights to identify opportunities, track performance, and optimize campaigns for maximum ROI. Own and present/report on key performance metrics (KPIs) and provide actionable recommendations for improvement.

Collaboration and Leadership:

Collaborate with internal and external teams to ensure consistent messaging and branding across all digital channels. Proactive understanding of industry trends, emerging technologies, and best practices to continuously improve digital marketing efforts. Manage social media coordinator to ensure KPIs are being met.

Budget Management:

Manage the digital marketing budget effectively, ensuring optimal allocation of resources for maximum impact.

Job Tags

Similar Jobs

Sanford Health

Medical Laboratory Scientist - Reproductive Medicine - PT Job at Sanford Health

 ...Careers With Purpose Sanford Healths Laboratory team has a culture and reputation of providing safe and highly reliable results that bring patients to better health every day. Join the Laboratory family and become part of a diverse group of people using the latest... 

Taco Bell

Crew Member Taco Bell Pontotoc Job at Taco Bell

 ...Taco Bell - 2467 Hwy 15 N [Restaurant Associate / Team Member] As a Crew Member at Taco Bell, you'll: Take orders or prepare food, and assist in resolving any service or food issues; Maintain food-safety standards and maintain a clean, safe work and dining environment;... 

Thrive Skilled Pediatric Care LLC Careers

School Nurse LPN RN Job at Thrive Skilled Pediatric Care LLC Careers

 ...80 hours of PTO per year! Thrive Skilled Pediatric Care, one of the leading providers of skilled pediatric home care, isseeking nurses for client in Winston Salem, NC. Day Shifts Available 7:30AM -2:30PM Apply today, and one of our recruiters will reach... 

Hachette Book Group

Summer 2025 Marketing and Publicity Internship, Basic Books Job at Hachette Book Group

 ...Hachette Book Groups summer internship program offers students an opportunity to learn about the publishing industry and explore an area...  ...include:~Collaborate with and assist the Basic Books Groups marketing & publicity teams on promotion~Design social media banners... 

Dove Storage

Real Estate Acquisitions Assistant - Entry-Level Job at Dove Storage

 ...About the Role: Want to break into real estate and learn how deals get done? Were looking for a driven, energetic team member to join us full-time as an Acquisitions Assistant. This is an in-person role where youll gain hands-on experience sourcing real estate deals...