2 days ago Be among the first 25 applicants Direct message the job poster from MOURI Tech Tech Talent Catalyst & AI Enthusiast: Empowering Success in Tech Evolution | Direct Client I MSP/VMS | Fulltime/contract/Any Tax terms | Recruitment Responsibilities Partner with product management, sales, and other organizational leaders to set and deliver against coordinated business and marketing goals. Guide the creation and execution of annual and quarterly go-to-market plans in partnership with marketing colleagues, other cross-functional marketing partners, the business group, and sales. Influence product strategy by leading market assessments to define category’s next set of opportunities or shape existing priorities. Identify key data inputs for go-to-market plans, drive projects to inform and optimize marketing programs through the application of consumer, industry, and market insights. Develop product marketing deliverables for on-the-go entertainment solutions – value proposition, product positioning statements, user benefits, naming, and brand recommendations. Translate complex product concepts into simple, creative, and impactful communications that resonate with key business and consumer audiences. Conceive and lead global initiatives to drive product adoption within the business and consumer segments across the device portfolio. Develop sales enablement materials to support key product launches. Partner with marketing functions to provide input into industry marketing campaigns, including email, social, paid digital, content, PR/AR, and event-based activations. Establish and track metrics that matter. Monitor ROI for the go-to-market efforts, evaluate, and optimize continuously. Qualifications / Experience 10+ years of experience in building impactful marketing strategies, creating and executing product marketing plans, and 12+ years of business strategy experience at a strategy consulting firm or equivalent. Bachelor’s degree in business, marketing, or a related field is required; MBA preferred. Significant expertise in the auto industry across a global context. A well-rounded marketer capable of adapting to different products, industries, and roles as the business evolves. Able to operate in ambiguity and create clarity. Strategic, analytical, and creative thinker with excellent creative problem-solving skills. Technical acumen with vision to identify whitespace opportunities and support the development and commercialization of breakthrough innovations. Persuasive storyteller with excellent spoken and written communication skills. Experience influencing cross-functional stakeholders including business, product, engineering, and sales. Results and outcomes driven with a successful track record in launching new offers. Pay Rate: up to $125/hr. on W2. Seniority level Mid-Senior level Employment type Contract Job function Marketing and Sales Industries IT Services and IT Consulting #J-18808-Ljbffr MOURI Tech
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